Answer Engine Optimization (AEO) explained
Answer Engine Optimization (AEO) is optimizing for "answer engines" — systems that answer questions directly instead of just listing links. AEO and GEO are often used synonymously.
AEO, GEO and SEO
SEO targets rankings; AEO/GEO target being named directly in AI or answer results. The levers overlap: clear answers, structure, authority and citability.
Frequently asked questions
Is AEO the same as GEO?
Largely yes. Both target visibility in AI-generated answers; GEO is often used more broadly for generative engines.
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